UXATHON (USER EXPERIENCE)
​ SPRINT PROGRAM

The UXAthon Sprint Program provides corporates, entrepreneurs and business students the experience in a cross-geography, cross-discipline 1-week intense program (hackathon) in User Experience (UX) and design thinking applied to real and incubating businesses.

Attendees are grouped into User Experience (UX) agencies and work alongside their “clients” during the entire duration of the program. Agencies and clients discuss how to further refine their briefings, bringing ideas, problems and solutions into their discussions.

​Deliverables frameworks include branding, graphic design, guidance on product strategy from a user-design perspective, sketched personas, graphic concepts, user journey approaches, prototypes and overall UX solutions focused on business briefs. Awards are given to Best in Class winning teams.

"The quality of what was produced
​and how much was achieved in this program is really impressive”
Matt Pettit, Deloitte Digital

PROGRAM AWARDS

The following awards are given to Best in Class winning teams
Best concept
Runner up
Winner

Best prototype
Runner up
Winner

Best Branding
Runner up
Winner

Best client relationship
Runner up
Winner

PROGRAM HIGHLIGHTS